It is estimated, according to CEO of Clarity PR Sami McCabe, that the EA deal was worth $6.2 million a year to the golfer. Of course, the deal was mutually beneficial; according to NPD Group, the series generation almost $800 million in sales.
While the deal was significant, we’re not sure that Tiger will miss the earnings from the partnership. According to Forbes, it is estimated that he earned $61.2 million last year with $55 million of this coming from endorsements. It’s around $17 million less than he earned in 2013, but that’s a healthy pay check by anyone’s standards.
Tiger Woods was overtaken by Kobe Bryant ($61.5 million); Lionel Messi ($64.7 million), who is now the face of an EA franchise; LeBron James ($72.3 million); Cristiano Ronaldo ($80 million); and Floyd Mayweather ($105 million), who claimed the top spot in Forbes’ rundown.
EA plans to continue its long-running relationship with the sport of gold. The developer showcased a trailer for the upcoming PGA Tour, which will be released in Spring 2014.