Sausage Party wants to win awards!

News

Sausage Party wants to win awards!

I was on board with a lot of what Sausage Party was trying to do when it arrived in cinemas earlier in the year, but I know plenty of people who thought it was an utter waste of time. Regardless, Sony thinks the film can win awards.

The Hollywood Reporter has the news that the studio is going to be going all out for an awards push this season. That includes taking out ads, sending mailers to influential people in the Academy and generally doing a Miramax on the whole thing.

The film was certainly a hit with audiences and did pretty well with critics too, on the way to earning $135 million worldwide on a tiny $19 million budget. That makes it the most financially successful R-rated movie of all time and Sony can use the cash to put this campaign together.

Sony's Tom Rothman says: "Academy members are way smarter and more forward-thinking than people realize. They want to recognize bold, original, risky breakthroughs, and that’s what Sausage Party is, however subversive. Plus, it’s just plain cool."

We'll have to wait and see how this pans out.

-Daniel Anderson



Sausage Party wants to win awards! on ClickOnline.com
About this author

daniel@clickonline.com
Movie Editor
Recent Articles by this author
11 January, 2017
Beijing KFC has become one of the first fast-food restaurants in the world to use...
11 January, 2017
Apple’s next flagship iPhone is expected to feature a design reminiscent of...
8 January, 2017
When Apple released the iPhone 7 Plus last year they promised that more features...
8 January, 2017
Mass Effect Andromeda is coming out on the 23rd of March, a release date that was...