A movie like Star Wars the Force Awakens takes an army to bring it together - with a large cast and a crew of thousands over a period of many years working on everything from the smallest props to the tiniest digital character way in the background which only they will notice. And they deserve to have their work seen in the best way possible, and on the largest screen you can find.
It's also an experience that we absolutely agree should be paid for, to give all of those people involved the success they deserve - check out the latest industry trust trailer for the film.
It's nice to hear some words on the matter from director JJ Abrams and it's also pretty incredible to see Star Wars return to shoot in England again, so many years after the original trilogy shot there - at a time when no one knew if this space fantasy from a young American director would ever amount to anything.
The Force Awakens is in cinemas on the 17th of December 2015.