With the Apple Watch’s determination to be taken seriously as a fashionable accessory, it should come as little surprise that it is being displayed at a Parisian retailer during Paris Fashion Week.
Colette has a display unit set up where visitors can see the 1.53- or 1.33-inch wearable. It’s a strictly, “look with your eyes, not with your hands” event though. So, the public won’t get to try it for the first time just yet, but will be able to see just how good it looks. The Apple Watch on display is running a demo program.
The Apple Watch is currently on show in Colette and those in Paris can either see it in the window display or brave the crowds in-store from 11:00 this morning. This is a one-day event, so if you do want to see it up-close, you’ll have to act fast. And be in Paris, of course.