Google finds new way to show you advertising


Google finds new way to show you advertising

Google says that around a third of searches from mobile devices are related to the searcher's physical location. It's going to use this knowledge to showcase even more ads.

The search giant is rolling out a new type of ad that will let companies buy the ability to put a small logo over their premises on Google Maps. This should help them stand out, particularly if someone is simply scanning a city. This type of ad is already shown in Google-owned navigation app Waze.

That's not the only new type of ad coming to Google Maps. The service will also let retailers display ads for particular products or in-store discounts.

For now, the ads won't figure into the spoken navigation directions on the app. But that's something that Google isn't ruling out just yet.

Google finds new way to show you advertising on
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