The device will feature a budget-friendly price tag of £89.95, which Microsoft hopes will enable it to showcase the benefits of the new operating system. Previous success in the lower end of the market has allowed Windows Phone to be the fastest growing platform, though there is still work to be done to overtake iOS and Android.
The Nokia Lumia 630 will have a 4.5-inch screen, a 1.2GHz quad-core processor, and 512MB RAM. Users will also get 8GB internal storage, though the device supports microSD cards up to 128GB.
Windows Phone 8.1 devices will support Cortana in the future, the personal voice assistant that Microsoft is touting as more intelligent than both Google’s voice search and Apple’s Siri.
Vice president of Microsoft Devices for the UK & Ireland, Conor Pierce, said that the Nokia Lumia 630 “offers great apps and high end technology. This is a great product for our customers, providing a premium experience at an affordable price point.”