Star Wars comes to Google - choose your side

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Star Wars comes to Google - choose your side

In the extremely unlikely event that you had forgotten there's a new Star Wars coming out (December 17th people!), Disney has teamed up with a company you may have heard of to bring you even more stuff from that galaxy far, fay away.

The biggest name in entertainment is now working with technology mega giants Google on a very unique experience, and it all starts with a very important choice - the Dark Side, or the Light...

Head to google.com/starwars to start.

Once you're logged in with your Google account you'll be asked to choose between the Light Side or the Dark Side, with pictures of Daisy Ridley as Rey and Adam Driver as Kylo Ren, just to keep your characters in mind. Once you pick one, you'll get totally unique new graphics and goodies in many of your Google products, including Maps, Gmail, Chrome, Translate, YouTube and more.

You can change sides at will (which seems like a fickle thing to do, let's be honest) and you can be sure that new content will roll out regularly to keep the excitement flowing. It's a nice little touch for fans of the franchise but let's take a moment to think about the scale of the product that is being offered. This is a movie release which is getting it's own custom url directly through Google and which the San Fran tech company is allowing to rebrand some of their most popular products which have millions of daily visitors.

In summary, Star Wars is just a little bit huge...

The Force Awakens is in cinemas on the 17th of December 2015.



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daniel@clickonline.com
Movie Editor
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