The Burj Khalifa in Dubai is a staggering 2717 feet tall, making it the most skyscraping skyscraper currently on the face of the Earth.
We've seen Tom Cruise doing some death defying stunts outside it, and now it's time to bring some extra internet fame to the building. That's because this fellow is throwing an iPhone 7 Plus from that great height.
Here's how it goes.
It never seemed that likely that the phone would be found and we're going to assume it's in many tiny pieces at this point. Is this a wildly irresponsible thing to do with a piece of fancy technology? Well yes, and recording high quality video of it is also not that smart.