YouTube has launched a social network of sorts, allowing uploaders to better connect and engage with viewers.
Between video uploads, creators will be able to add text posts, images, gifs, and live videos. This, YouTube says, gives you “easier, lightweight ways to engage with your fans more often in between uploads, in real time.”
Posts from creators will be shown in the Subscriptions feed on a user’s phone. They will also be able to opt into getting notifications for posts.
YouTube wrote, “Community is a special release for us because it represents the deepest product collaboration we've ever done with creators like you.”
The Community feature isn’t open to all YouTubers just yet. It’s being rolled out in beta with a select group of creators, including John & Hank Green, The Game Theorists, The Key of Awesome, Lilly Singh, and VSauce3, but YouTube said it will bring more on in the future.
Hopefully those with the Community feature don’t clog up the Subscriptions feed.